Website · in the Crown, $247/mo
A website that turns visitors into estimates.
10 to 20 pages built around your jobs and your towns. Built for phones, with a quote form that puts every request in an app on your phone. Search Console, Analytics and SEO set up from day one. It's part of the Crown, $247 a month: no contract, no setup fee, phone and texting included.
This line runs Own Your Sarah. Sarah Answers also picks up live, day or night, books the callback and texts you every lead.
Built by Mike Kern: 40 years in the trades, MA Home Improvement Contractor (HIC) #191300.
House painting, inside and out
Free estimates. Call or send a request.
Get my free estimateMost contractor websites just sit there.
Hard to use on a phone
Your customer looks you up on their phone. If they can't find the button, they hit back and call the next guy.
Built and forgotten
No Search Console, no Analytics. You can't tell if anybody even looks at it.
Requests go nowhere
The form emails an inbox you check Sunday night. By then they've hired somebody else.
Or get one that's built for search and puts every lead on your phone.
What you get
Everything a website should do.
InboxRidgeline Painting
Every request in one place. Tap to call back.
Built for search. Leads on your phone.
- 10 to 20 pages about your work. A page for the jobs you want more of and the towns you work in.
- A quote form that captures the lead. Name, town and the job, every time.
- Every lead in one app on your phone: website requests, missed-call texts, your reviews and, with Sarah, a written summary of every call she took.
- Lead follow-up. We set it up so every web lead gets a text back, and you get one too.
- Search Console and Analytics. Set up from day one, so you see how many people find you, and how.
- SEO and AEO. Every page built to show up on Google and in AI answers.
How it works.
- 1
A 15-minute call
Talk to Mike, a contractor, not a sales rep. Tell him your trade, your towns and the jobs you want more of.
- 2
We build it
Your site, your quote form, Search Console and Analytics. We build it, then test it on our own phones before you go live.
- 3
Requests reach you
Every request lands in the app on your phone. As the work comes in, we add pages for more towns and services.
What it costs
One system. $247 a month.
The website doesn't come alone. It comes with the whole system: text-back, follow-up, the review and referral asks, and the app.
The Crown · the whole system
$247/mo
No contract · No setup fee · Phone and texting included. Cancel anytime.
In the Crown
- Website. 10 to 20 pages built around your jobs and your towns.
- Missed-call text-back. Miss a call and they get a text from your business number.
- Lead follow-up. We set it up so every web lead gets a text back, and you get one too.
- Review ask. We ask how the job went first. Happy customers get your review link.
- Referral ask. After a good job, we ask who else could use you.
- Past-customer offers. Ready-made offers for past customers. Pick one and send it.
- Get found on Google. Your pages set up so Google can read your trade and your towns.
- One app. Calls, texts, leads and reviews in one app on your phone.
- Business number. A local number for your business, in the app.
Not included
- Live answering. That's Sarah Answers: $496 a month, the Crown included.
- Google profile tune-up. A one-time tune-up is $299 for a profile you've verified. Profile posts come with the Throne.
- Job videos. That's the video plan, $197/mo.
- Ads. That's the ads plan, $297/mo per campaign.
- Custom design. A custom site with no templates is part of the Throne setup.
The fine print: month to month, no contract, no refunds. If you cancel, a site we built switches off; your domain stays yours. See every price.
Straight answers.
How many pages do I get?
10 to 20 pages built around your jobs and your towns. We start with the pages that bring in the work you want most, then add towns and services as we go.
Can people find my website on Google?
We set up Search Console and Analytics from day one and build every page so Google and AI search can read it. Nobody can promise you a spot on Google, and we won't.
Do you set up my Google Business Profile?
Not in the Crown. Google now often verifies profiles by video, and only the owner can do that part. Once you've verified yours, a one-time tune-up is $299. Two posts a week on your profile come with the Throne.
I get my work from word of mouth. Why do I need a website?
Word of mouth still ends in a search. Somebody hears your name, then looks you up on their phone. Your website is what they find, and the form on it is how they ask you for a price.
I already have a website. Do I have to use yours?
Ask Mike on the call. The Crown is built around our site, because that's where the quote form and the lead follow-up are wired in.
Do I own my domain?
Yes. Your domain is yours. If you cancel, a site we built switches off, and you keep your domain, your Google profile and your socials.
What happens if I cancel?
Cancel anytime, no contract, no refunds. We bill month to month. A site we built switches off; your domain stays yours.
When your phone rings, there's money on the line.
Let's make sure every request reaches you.